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Influencer marketing on Instagram
The growing growth of social networks has led to an increase in Influencer marketing on Instagram, all platforms in social networks are already committed to marketing influencers and, until now, it is the most effective way to market their products and services through the social networks, online.
Instagram, one of the most popular places to show your product. He is looking for more methods and strategies to monetize the platform and the increase of users and consumers he has.
Instagram is the place where you can share your moments with your friends and followers and that's why Influencers Marketing has germinated to grow within Instagram.
As we all know, the participation rate of Instagram is higher than any of the other social networking platforms in 2.3%, the fact that it is organic, we can not deny the fact that Instagram has many more interactions than Facebook o Twitter. In this case, it is clear that Instagram has shown that it is the best place to create your campaign of influence (in addition to YouTube)
Instagram is one of the fastest growing social media platforms. This year, it is anticipated that Instagram will grow by an 15,1% compared to the 3,1% of the other social network as a whole.
Then, during the next four years, Instagram will add 26.9 millions of users much more than any other social platform. Awesome! Why? The use of Instagram is exceptionally intense among the millennials.
Marketing influencers consist of showing a certain lifestyle and promoting a product or service through a lifestyle. With this, those followers of yours can turn to potential customers who can participate and spread the use of the product or service.
The marketing influencers help the influencers to be genuine and show their colorful personality. The influencer marketing is not just about paying for a product promotion, by participating with this marketing method, you are given the opportunity to impress the audience with your product and service.
It is not just about paying someone with many followers to transmit the message of your brand, it is about hiring and collaborating with them to experience your product and tell your followers what they think of the product.
Of course, your influencer marketing on Instagram It will not work unless you have the right influencer working with you. Keep this in mind: finding the right influence factor is the beginning and there are more numbers of moving parts that should be assigned in the right place.
The first thing to identify which influence you can choose is to identify the relevant person for your brand that has the knowledge and influence to affect the decision of your audience when it comes to buying.
Influencer marketing in Instagram It can have a powerful effect, but, it must be done correctly. So decide what you want to benefit from, as long as you and your person influencers work as a team and participate with people influencersDo not be afraid to accept criticism and suggestions from both your team and the audience.