Search engine optimization is simply a process to make your blog more visible to search engines for specific phrases or keywords. In other words, SEO is just a popularity contest between websites. The question is always which is the most popular and relevant website for specific keywords or phrases, according to a particular search engine. If the question is placed in this way and not in terms of SEO strategies and techniques, you will find that Instagram SEO goes beyond quality content and the creation of links.
It is not surprising that with the growth of social networks, many people are using these social networking websites to strengthen their SEO efforts. The good news is that You do not need Instagram SEO training to make use of these social networking websites, since it takes very little to master these sites. Although some large companies hire an SEO company to manage their social networking pages, there is no reason why they can not do so to increase the popularity of their own website.
A social networking site in particular that has grown in popularity since its debut at 2010 is Instagram, a social networking site for photo sharing. Instagram started as a mobile application for Apple users, but then 2012 support was added so that Android users could also use it. While the effect of Instagram on the real rankings of search engines is debatable, it is an excellent tool to promote your website, your products, services and, basically, increase the popularity of your website and generate organic traffic. Below are some tips to help you use Instagram SEO to promote your website.
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Create a focused topic
If your Instagram account is for your website or business, make it obvious from the start. Make sure that another Instagram user who visits your profile page has no doubt in your mind what your account is about. This means limiting your publications not related to the website.
Describe your images
Since Instagram is a photo-sharing service, the only way to put content is to accurately describe your images or photos. Never post a photo that does not have a description. Even a description of a single word is much better than none.
Make proper use of hash tags
Hash tags are popularly used to associate your image with a particular subject or theme. You can think of these hash tags as keywords in the usual way you would promote your website.
Participate with other users
Go beyond just posting images. Connect with other users commenting on images of others and responding to comments about their images.
With all this and if you also increase your social mass in the social network to buy followers on Instagram, you will improve the SEO of your website.