Instagram has provided some new examples of creative ways to use Instagram Story ads. Nowadays it is one of the best methods to generate traffic on your blogs or websites. Next, we have some rules to post on Instagram and get the most out of it.
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1 Do not use prohibited hashags in the publication
Not all hashtags are created equal. Using one of Instagram's forbidden hashtags can lead you to hot water and ignorance is not an excuse.
While some banned hashtags are quite common and align with Instagram's terms of service, others are not so obvious. According to HuffPo, the forbidden list includes #adulting, #citycentre and #eggplant. Investigate the hashtags that you use with care, make sure they are relevant to your audience and that they do not have a secret urban or emoji dictionary.
2 Use a third-party publishing application
Instagram has a closed API, it does not allow third-party apps to publish directly on Instagram. You can still use a social media panel like Agorapulse to manage your Instagram account, but the process is a bit more complicated than for Facebook or Twitter.
Most legitimate social media management applications work around the challenge. For example, you can log in to your Agorapulse account and schedule a post on Instagram.
When the time comes, you will receive a notification. Then, you can log in to the Agorapulse application, which will take you to Instagram where you can post. The key is that you have to be the one that publishes.
But, although this is how we do it, there are some applications like Schedules that are published directly on Instagram for you, and use your username and password to access your account. Jumping through a few extra hoops can be frustrating, but it keeps your account safe.
3 Do not publish too much content
One of the rules for posting to basic Instagram is uploading the right content. Instagram favors real human posts, and all the things that are due and should not be given priority to spammers and bots. While Twitter has applications like Social Quant that can automatically follow and stop following a group of people to increase your followers, Instagram frowns at that kind of behavior. That is why they have an unofficial limit on the activity of the account.
What exactly are those numbers? While Instagram has not published official numbers, Ana Gotter did some in-depth research and came up with the following:
Following and leaving more than 60 people per hour.
Liking more than 300 messages per hour.
Publishing more than 60 comments per hour.
4 Stay away from robots
Look. In any other circumstance, I will be the first to point out the potential of robots to automate their marketing process, but that is not what Instagram is about. This is one of the best rules to post on Instagram.
The bots that comment automatically and follow / stop following people can be a tempting way to increase your account. You will be the kind of person who uses them responsibly, right? But, going back to Rule 3, this kind of behavior will make you notice for all the wrong reasons. Keep your human interactions. Although you can always buy Instagram followers in a natural and staggered way. This way there will be no problem.