- I-Meta izohlola okubhaliselwe okukhokhelwayo ku-Instagram, Facebook, kanye ne-WhatsApp ngenkathi igcina izici eziyisisekelo zimahhala.
- Amacebo afaka phakathi amathuluzi e-AI akhethekile njengeManus neVibes, kanye nezici zobumfihlo ezithuthukisiwe kanye nokuphathwa kwezilaleli.
- EYurophu, i-WhatsApp inganikeza imali yanyanga zonke yokususa izikhangiso ku-Status and Channels.
- Okubhaliselwe okusha kuzoncika ku-Meta Verified futhi kuhloselwe izilaleli eziningi kunabadali bokuqukethwe.
I-Meta isiqalile ukwenza izinyathelo zokufaka okubhaliselwe okukhokhelwayo ku-Instagram, Facebook, kanye ne-WhatsAppLokhu kuphawula ushintsho olukhulu endleleni abazenza ngayo imali ezinkundleni zabo zokuxhumana. Le nkampani igcina isithembiso sayo sokuthi izici eziyisisekelo zizohlala zimahhala, kodwa ilungiselela ukwengeza izinga eliphezulu ngamathuluzi engeziwe aklanyelwe abasebenzisi abafuna ukuthatha isinyathelo esithe xaxa.
Njengoba inkampani iqinisekisile ezikhungweni ezahlukene zezindaba ezikhethekile, njenge I-TechCrunchUmgomo ukunikeza "isipiliyoni se-premium" esinokulawula okwengeziwe, ubumfihlo, kanye nezinketho zobuhlakani bokwenziwa ezithuthukisiwengaphandle kwalokho okusho ukuvala ukufinyelela okuvamile ezinsizeni ezisetshenziswa mahhala njengamanje yizigidi zabantu eYurophu nakwamanye amazwe omhlaba.
Imodeli yokubhalisela eguquguqukayo ehlukile ku-Meta Verified
I-Meta ayifuni iphakheji eyodwa kuyo yonke imvelo yayo, kodwa kunalokho izohlola izinhlobo ezahlukene zokubhalisela kuhlelo lokusebenza ngalunyeEmpeleni, lokhu kusho ukuthi i-Instagram, i-Facebook, ne-WhatsApp zizoba nezici ezihlukile ezikhokhelwayo, ezenzelwe uhlobo lokusetshenziswa kanye nephrofayili evamile yabasebenzisi bazo.
Le nkampani ichaze ukuthi lokhu okubhaliselwe kuzofuna "vula umkhiqizo kanye nobuciko obengeziwe"inikeza amathuluzi engeziwe okuphatha kangcono okuqukethwe, ukuthuthukisa ubumfihlo, noma ukusebenzisa amakhono amasha e-AI. Okwamanje, ulwazi oluyinhloko luzohlala lutholakala mahhala, okuyinto ebaluleke kakhulu ezimakethe ezilawulwayo njenge-European Union.
I-Meta igcizelele ukuthi lolu hlelo olusha luzoba Kuzimele ku-Meta VerifiedInsizakalo yayo ekhokhelwayo, eyasungulwa ngo-2023, ifaka ibheji eluhlaza okwesibhakabhaka, ukwesekwa okubalulekile, isivikelo esengeziwe ekuzibonakaliseni, kanye nokunye stickers Izipesheli ezikhethekile. Nakuba i-Meta Verified ihloselwe abadali bokuqukethwe namabhizinisi, okubhaliselwe okusha kuhloselwe... izithameli eziningi zabasebenzisi abavamile abafuna izinketho ezengeziwe ngaphandle kokuba abantu abanethonya.
Le nkampani ihlela ukunikeza amazinga amaningi okubhalisela anezimali ezahlukene kanye namaphakheji eziciKodwa-ke, okwamanje, ayinazo izintengo eziningiliziwe noma okuqukethwe okuqondile kwensizakalo ngayinye. Imboni ibheke amamodeli afana ne-Snapchat+, abiza cishe u-$3,99 ngenyanga, njengendlela yokulinganisa inani lentengo lezi zinhlelo ezingase ziwele kulo.
Izici ezikhethekile ze-Instagram: ukulawula okwengeziwe, ubumfihlo obengeziwe, kanye nohlu oluthuthukisiwe
Izinkomba ezivuza kakhulu zivela ku-Instagram. Unjiniyela ophinde wasebenza kanye nomhlaziyi wohlelo lokusebenza u-Alessandro Paluzzi uthole izinkomba kukhodi yohlelo lokusebenza ku- Okubhaliselwe kwe-Instagram Lezi zici zizokwandisa kakhulu ukulawulwa kwezithameli nabalandeli. Phakathi kwemisebenzi ephakanyisiwe kuneminye, kuze kube manje, engafezwa kuphela ngezinhlelo zokusebenza zezinkampani zangaphandle noma izindlela zokuzixazulula ezingathembekile.
Enye yezinketho eziphawuleka kakhulu izoba ithuba lokuthi dala uhlu lwezithameli olulinganiselwe futhi olungenamkhawuloLokhu kungavumela ukuhlukaniswa okuncane kakhulu kokuthi ubani obona okuthunyelwe noma indaba ngayinye, into ewusizo kakhulu kulabo abahlanganisa imibuthano yabangane, umndeni, kanye nomsebenzi ku-akhawunti efanayo, noma kubadali abangafuni ukuvula amaphrofayili engeziwe.
Esinye isici esibalulekile ekuhlolweni yikhono lokwenza Bona ukuthi yimaphi ama-akhawunti angakulandeli.Kuze kube manje, lolu hlobo lolwazi lutholakale ngezinsizakalo zangaphandle, okubangela ingozi kubumfihlo nokuphepha kweziqinisekiso. Ukuhlanganisa le nketho ngqo kuhlelo lokusebenza njengengxenye yokubhalisela kugwema lezi zinkinga futhi kunikeza idatha ethembekile kakhudlwana.
Ngaphezu kwalokho, isevisi izofaka inketho okuxoxwa ngayo kakhulu: Buka izindaba ngaphandle kokuvela "njengokubonwayo" komunye umuntu. Le ndlela "yokubuka Izindaba kwimodi engabonakali" ihambisana nomkhuba we-Meta wokunikeza ukulawula okwengeziwe phezu kwezinyathelo umsebenzisi ngamunye azishiya epulatifomu, yize kungase futhi kudale impikiswano mayelana nokucaca ekusebenzisaneni.
Ngamafuphi, ungqimba olukhokhelwayo lwe-Instagram luba yinhlanganisela ye amathuluzi okuphatha izithameli athuthukile, izibalo zabalandeli, kanye nezinketho zokubonisa eziyimfihlokonke lokhu kuhlanganiswe ngokusemthethweni kuhlelo lokusebenza.
I-WhatsApp: Ukubhalisela ukususa izikhangiso eYurophu kanye nezinye izinguquko
Endabeni ye-WhatsApp, ulwazi luvela ekuhlaziyweni kwenguqulo ye-beta 2.26.3.9, lapho ezinye izikhungo zezindaba ezikhethekile zithole khona izinkomba ezicacile ohlelweni lwe- Ukubhalisela i-WhatsApp ukuze ugweme izikhangiso kuxhunywe ekukhangiseni. Kusukela ngonyaka odlule, izikhangiso zethulwe ezigabeni ezifana ne-States kanye ne-Channels ezindaweni ezithile, futhi imodeli entsha yokukhokha izovumela abasebenzisi ukuthi bazigweme.
Ikhodi iphakamisa ukuthi kungenzeka ukuthi abasebenzisi bangase Khetha phakathi kwenguqulo yamahhala enezikhangiso noma inguqulo ekhokhelwayo ngaphandle kokuphazamiseka kokukhushulwa.Le ndlela, esivele iyaziwa ezinsizeni zokusakaza umculo noma amavidiyo, izonwetshwa ibe yimiyalezo esheshayo, into eyayibonakala ingacabangeki kuze kube muva nje.
EYurophu, iMeta isivele inikeza Imodeli yokukhokha ye-Facebook ne-Instagram yokuphequlula ngaphandle kwezikhangiso, ngamanani acishe abe khona, ngokusho kokuvuza kwangaphambilini Ama-euro angu-4 ngenyangaKonke kusikisela ukuthi i-WhatsApp ingasebenzisa isu elifanayo emakethe yaseYurophu, futhi ivumelane nezidingo zomthetho mayelana nokusetshenziswa kwedatha yomuntu siqu ngezinjongo zokukhangisa.
Lokhu kungaba okokuqala, selokhu yahlanganiswa ohlelweni lwe-Meta, ukuthi i-WhatsApp ikhokhise ngqo ezindaweni eziningi. Ezinsukwini zayo zokuqala, uhlelo lokusebenza lwasebenzisa uhlelo lokusebenza. imali yonyaka engama-euro angu-0,89 ngemuva konyaka wokuqala mahhalaKodwa leyo modeli yayekwa ngo-2016, ngemuva nje kokuthengwa kwayo yinkampani.
Okwamanje, azikho ezinye izici ezikhethekile zokubhalisela i-WhatsApp eziveziwe ngaphandle kokususwa kwezikhangiso, yize kungashiwongo ukuthi I-Meta ingeza izinketho ezithuthukisiwe ezixhunywe ku-AI noma ekuphathweni kwamaqembu neziteshi uma izivivinyo seziqalile.
I-Facebook kanye nayo yonke indawo: ukuhlola, i-AI, kanye nendlela ye-freemium
I-Facebook ayikakavezi ngokuningiliziwe ukuthi yiziphi izici ezizogcinelwa abasebenzisi abakhokhayo, kodwa ikuqinisekisile lokho. Uhlelo lokusebenza ngalunye luzoba nesethi yalo yamathuluzi e-premium; I-Facebook ihlola ukubhalisa okukhokhelwayo ukuze yabelane ngezixhumanisi ezengeziwe ezivivinyweni ezifanayo. Endabeni yale nethiwekhi yokuxhumana nabantu, konke kukhomba izici ezintsha okungenzeka ukuthi zihlanganise izilawuli ezengeziwe zokubonakala kokuthunyelwe, izinketho zokuhlukanisa izilaleli, kanye namathuluzi ahlobene nokudalwa kokuqukethwe.
Ngaphandle kohlelo lokusebenza ngalunye oluthile, i-Meta ihlela ukuqalisa ukuhlolwa kwalolu hlobo lokubhalisela. ezinyangeni ezimbalwa ezizayoukulungisa amaphakheji nezici ngokusekelwe kumpendulo yomsebenzisi. Isu licacile kancane kancane: kuqala ukuhlolwa okulinganiselwe, bese kuba ukwanda okuqhubekayo ngokusekelwe ekufuneni nasekuthobeleni imithetho ezindaweni ezifana ne-EU.
Le nkampani iyazi ngengozi yokuthi ukukhathala kokubhaliselaLokhu kungenxa yokuthi abasebenzisi baqoqa izinkokhelo zanyanga zonke ezinkulu zevidiyo, umculo, imidlalo, kanye nezinsizakalo zokugcina amafu. Ngakho-ke, inkampani igcizelela ukuthi ulwazi oluyisisekelo luzoqhubeka mahhala nokuthi lezi zinhlelo zizogxila kulabo abawazisa ngempela amathuluzi engeziwe.
Ngesikhathi esifanayo, i-Meta igcina ukuzibophezela kwayo ku-AI yomthombo ovulekile ngamamodeli afana ne-Llama, atholakala kalula kubathuthukisi nezinkampani, kuyilapho Yakha "ama-paywall" azungeze imisebenzi ethile yabathengi ekusetshenzisweni kwabo. Umqondo uwukuhlanganisa ukuvuleka kobuchwepheshe nemikhiqizo yezentengiselwano ehloselwe umphakathi jikelele.
Abanye abadlali kulo mkhakha sebevele babonisile ukuthi kukhona indawo yalolu hlobo lwenkonzo: I-Snapchat+ isidlule ababhalisile abayizigidi ezingu-16 Ngentengo yokuqala engu-$3,99 ngenyanga, inikeza izici ezikhethekile kodwa ishiya ukusetshenziswa okuyisisekelo kwepulatifomu kungathinteki, indlela efanayo naleyo iMeta ebonakala ifuna ukuyiphinda.
I-Manus, i-Vibes kanye nokubheja kubuhlakani bokwenziwa njengendawo yokuthengisa
Enye yezinsika eziyinhloko zalokhu okubhaliselwe kuzoba ukuhlanganiswa kwamathuluzi obuhlakani bokwenziwaI-Meta ibilokhu itshala imali kule ndawo iminyaka eminingi futhi manje ifuna ukusizakala ngenye yaleyo ntuthuko ngezinhlelo zokukhokha ezihloselwe abasebenzisi ngabanye kanye namabhizinisi.
Ekupheleni kukaDisemba, inkampani yaphothula ukuthengwa kwe- I-Manus, inkampani entsha egxile kuma-ejenti e-AI azimelengenhloso eshiwoyo "yokuvula amathuba amasha" ngaphakathi kwamapulatifomu ayo. Umqondo uwukuhlanganisa ngqo iManus kuzinhlelo zokusebenza ezifana ne-Instagram, i-Facebook, ne-WhatsApp, ngenkathi kugcinwa umugqa womkhiqizo owenzelwe izindawo zezinkampani.
Sekuvele kutholakale kwezinye izinguqulo ze-beta ze-Instagram Qondisa izinqamuleli ku-Manus kusuka ngaphakathi kohlelo lokusebenzaLokhu kusikisela ukuthi ukusebenzisana nale agent ye-AI kungafakwa empilweni yansuku zonke yababhalisile abakhokhayo. Kusukela kubasizi bemiyalezo kuya kosizo lokudala okuqukethwe, amathuba maningi kakhulu.
Ngokubambisana noManus, iMeta iyakhangisa VibesI-Meta AI iyisipiliyoni sevidiyo emfushane esiqhutshwa yi-AI ngokuphelele futhi sihlanganiswe nohlelo lokusebenza lwe-Meta AI. Lokhu kuphakelwa kweziqeshana eziqondile, kakhulu ngesitayela se-TikTok noma i-Reels kodwa ngesici esiyingqayizivele sokuthi konke okuqukethwe kukhiqizwa ubuhlakani bokwenziwa, bekulokhu kumahhala selokhu kwaqalwa.
Le nkampani manje isebenza kumodeli i-freemium yama-VibesAbasebenzisi bazokwazi ukufinyelela inani eliyisisekelo lezinto ezidaliwe kanye nama-remix ngenyanga mahhala, kodwa labo abafuna ukukhiqiza amavidiyo amaningi noma ukuvula izinketho zesizukulwane esithuthukisiwe kuzodingeka bakhokhe imali eyengeziwe ngaphakathi kohlelo olusha lokubhalisela.
Uma konke kuhlanganisiwe, kukhomba ukuthi i-Meta isebenzisa i-AI njenge i-hook eyinhloko enenani elengeziwe ezinhlelweni zabo ezikhokhelwayo: kusukela kuma-ejenti ahlakaniphile ahlanganiswe engxoxweni kuya kumathuluzi evidiyo okudala, kufaka phakathi izici ezenza kube lula ukuphathwa komsebenzi kumanethiwekhi ahlukene.
Ushintsho oluhleliwe lwe-Meta oluya ekubhaliseni okukhokhelwayo ku-Instagram, Facebook, kanye ne-WhatsApp lumelela ushintsho olukhulu kusukela enkathini lapho la mapulatifomu ayexhaswa cishe kuphela yizikhangiso. Izilingo ezizoqaliswa ezinyangeni ezizayo, ikakhulukazi eYurophu, zizonquma ukuthi abasebenzisi bazimisele yini ukukhokha ukuze basuse izikhangiso, bafinyelele izici zobumfihlo ezithuthukisiwe, futhi basebenzise amakhono obuhlakani bokwenziwa athuthukisiwe, konke lokhu kuyilapho izinguqulo zamahhala ziseyindawo yokungena kwabaningi.