- I-Instagram yethula isigaba esithi "I-algorithm yakho" ukuze ilungise izincomo ze-Reels ngokusekelwe ezithakazelweni.
- Ubuhlakani bokwenziwa bukhomba izihloko ezivamile futhi bukuvumela ukuthi ubonise ukuthi yiziphi ofuna ukuzibona kakhulu noma kancane.
- Lesi sici siqala ukwethulwa e-United States futhi ngesiNgisi kuphela, kanti kuhlelwe ukuthi sinwetshwe kwezinye izifunda, okuhlanganisa neYurophu.
- I-Meta ihlela ukwandisa lezi zilawuli ku-Explore, Search, Threads, kanye nokuphakelayo okuyinhloko, okunikeza ukucaca okwengeziwe kanye nokulawula okuqukethwe.
I-Instagram yethula uhlelo olucacile noluqondile ukuze umuntu ngamunye akwazi ukwakha i-algorithm yokuncoma yamaReels ukunambitha kwakhoEsikhundleni sokuthembela kuphela kulokho okubonisiwe noma okukhishiwe, uhlelo lokusebenza luqala ukunikeza uhlobo lwephaneli yokulawula lapho umsebenzisi emaka khona ukuthi yiziphi izihloko afuna ukuzibeka phambili nokuthi yiziphi athanda ukuzibeka eceleni.
Lesi sici esisha sisekelwe ku- amathuluzi obuhlakani bokwenziwa ezihlaziya imisebenzi yakamuvaBakha uhlu lwezinto ezithakaselwayo futhi babonise ukuthi kungani izinhlobo ezithile zamavidiyo zitholwa. Nakuba ukukhishwa sekuqalile e-United States futhi ngesiNgisi kuphela, i-Meta isivele iveze ukuthi ukwanda komhlaba wonke kusesigabeni somgwaqo, into ebaluleke kakhulu kubasebenzisi eSpain nakwezinye izingxenye ze-European Union, lapho imithetho yobumfihlo iqine khona.
Iyini i-"Algorithm Yakho" futhi isebenza kanjani kuma-Reels?
Isici esisha sihlanganiswe ngaphansi kwegama "I-Algorithm Yakho"Lesi yisigaba esithile ngaphakathi kwe-Instagram esenzelwe ukuphatha izincomo. Lapho ungena kulesi sigaba, uhlelo lokusebenza lubonisa uhlu lwezihloko i-AI ezibheka njengezifanele ngokusekelwe ekuziphatheni komsebenzisi ngenkathi ebuka ama-Reels: ezemidlalo, umculo we-pop, ukudweba, ama-movie asabekayo, ibhola likanobhutshuzwayo, imfashini, nokunye okuningi.
Lolo hlu luhlanganisa isifinyezo esenziwe ngokuzenzakalelayo esichaza ukuthi kungani okuqukethwe okuthile kuvelaIsibonelo, uhlelo lokusebenza lungaphakamisa intshisekelo "kuma-movie asabekayo" noma "i-basketball" ngoba abasebenzisi babukele noma basebenzisana namavidiyo amaningana ahlobene. Le ncazelo ihlose ukuletha ukucaca okwengeziwe ohlelweni obelulokhu lungabonakali kahle.
Umsebenzisi angakwazi Maka izihloko ezikuthakazelisa ngempela ukuze zivele kaningiNgokukhetha isigaba, i-Instagram ikhombisa ukuthi kuzoboniswa ama-Reels amaningi ahlobene naleso sihloko, kuhlungwe okuphakelayo ukuze kuhambisane kangcono nokunambitheka kwamanje, ngaphandle kokudinga ukuchitha amasonto "ukuqeqesha" i-algorithm ngokusebenzisa nje.
Ngaphezu kokuqinisa izintshisekelo, ithuluzi liphinde livumele okuphambene nalokho: susa noma vimba izihloko ongafuni ukubona okuqukethwe kukhoNgale ndlela, uma isigaba singasasebenzi noma simane siba yisicefe, kungenzeka ukunciphisa kakhulu ukuba khona kwaso ezincomweni ngaphandle kokuphendukela ezinkethweni eziqinile njengokushintsha ama-akhawunti noma ukumaka amavidiyo ngamanye.
Imininingwane ebalulekile ukuthi ukucushwa akugcini kulokho i-AI ekutholile. Uhlelo luvumela inketho ukuthi engeza izihloko ezintsha ngesandlanoma ngabe azikakavezwa ngokugqamile ku-Reels feed. Lokhu kuvula umnyango wokuhlola izintshisekelo ezintsha nokugxila kabusha ngokuphelele uhlobo lokuqukethwe okuphakanyisiwe, ngaphandle kokuthembela kakhulu emlandweni wesikhathi esidlule.
Izilawuli eziqondile ezivela kuthebhu yama-Reels
Ngaphandle kwemenyu ezinikele, i-Instagram ifakiwe isithonjana esisha ekhoneni eliphezulu kwesokudla lethebhu yama-ReelsNgokuchofoza kuyo, ufinyelela isikhombimsebenzisi esifingqa "lokho esicabanga ukuthi kuyakuthakazelisa" futhi ongahlela kuso, ngesikhathi sangempela, uhlu lwezihloko ezisetshenziswa yi-algorithm njengereferensi.
Ngokusho kwabaphathi benethiwekhi yokuxhumana nabantu, kungenzeka kule phaneli engeza, susa noma vimba izigaba ezithileIsithembiso siwukuthi izinguquko zizosetshenziswa njalo: izihloko ezilahliwe ngeke zisavela njalo, kuyilapho lezo ezikhethwe njengezibalulekile zizothola ukuvelela kokuphakelayo kwamavidiyo okunconywayo.
Ukuze uhlelo luqondakale kakhudlwana, ipulatifomu ithi isebenzise Ubuchwepheshe bayo bamuva be-AI buhumusha idatha ibe izincazelo ezilula ukuzifundaNgamanye amazwi, akukhona nje kuphela ukuthi lokho umsebenzisi akubonayo kuqoshwe, kodwa futhi kwenziwa umzamo wokuchaza ukuthi iyiphi iphethini etholakele, ngaleyo ndlela kuqiniswa umuzwa wokulawula futhi kuncishiswe umbono wokuthi okuphakelayo "kuyibhokisi elimnyama".
Nakuba ukulungiswa okwamanje kugxile kuthebhu ye-Reels, i-Instagram imemezele ukuthi I-logic efanayo yokwenza kube ngokwakho izonwetshwa kancane kancane iye esigabeni sokusesha kanye nesigaba se-ExploreUmqondo uwukuthi noma iyiphi indawo yohlelo lokusebenza lapho izincomo ziboniswa khona ingaphathwa ngendlela efanayo, kuqala ngezintshisekelo umsebenzisi azichaze ngokucacile.
Umgomo omkhulu, ngokusho kwenkampani, ukwandisa lezi zilawuli ku- Ithebhu yasekhayalapho okuthunyelwe okuvela kuma-akhawunti alandelwayo kuxutshwa khona neziphakamiso ezivela ku-algorithm. Kodwa-ke, i-Meta iyavuma ukuthi lokhu kugxuma kuzodinga isikhathi esengeziwe, ukulungiswa kobuchwepheshe, kanye nokuzivumelanisa ngokucophelela nezilimi ezahlukene kanye nezinhlaka zomthetho, into ebalulekile ezindaweni ezifana ne-European Union.
I-AI, ukucaca, kanye nokuncintisana namanye amanethiwekhi
Ukuzibophezela ekunikeni amandla umuntu ngamunye thinta izilawuli ze-algorithm yakho Akufiki kalula. Isibonelo, iTikTok imemezele izilawuli ezivumela abasebenzisi ukuthi bahambise isilayidi ukuze babone okuqukethwe okukhiqizwe yi-AI okuningi noma okuncane, kuyilapho i-Pinterest inikeza izinketho zokunciphisa ukuba khona kwezigaba ezithile njengobuhle, imfashini, noma ubuciko ezincomweni zayo.
Kulesi simo, isinyathelo se-Instagram sibonisa ukuthambekela okuvamile kulo mkhakha: ukunikeza abasebenzisi amandla amakhulu okwenza izinqumo ngalokho okubonakala esikrinini saboI-Meta igcizelela ukuthi, ngenxa ye-AI, manje sekulula ukubona ngeso lengqondo nokulungisa izingqikithi ezibumba ama-Reels, ukuze uhlelo luvumelane nokuthanda kwangempela komuntu ngamunye hhayi okuphambene nalokho.
Le nkampani izama futhi ukuphendula ekugxekweni mayelana ukuntuleka kokucaca ekusebenzeni kwama-algorithms kanye namathuba okuthi kube namabhamuza okuqukethwe. Ngokuvumela abasebenzisi ukuthi babone futhi bashintshe izintshisekelo ezitholakele, i-Instagram izama ukuziqhelelanisa nezimpikiswano ezihlobene nokuphathwa kolwazi, ukuchayeka ngokweqile ezihlokweni ezithile, noma ubunzima bokubalekela okuqukethwe okungafuneki.
UMeta ukhulume ngisho nangomhlaba "lapho kukhona khona ukucaca nokulawula i-algorithm yakho"Lesi sisho sifingqa kahle isu lamanje: bonisa ukuthi kungani kunconywa okuthile bese unikeza amathuluzi aqondile okukushintsha. Akukhona nje ukulungisa amabhokisi ambalwa, kodwa mayelana nokubeka isisekelo semodeli yokuncoma okuxoxiswana ngayo kakhulu phakathi komsebenzisi kanye neplatifomu."
Konke lokhu kusekelwe esimweni sokuncintisana okukhulu kokunakwa, ikakhulukazi phakathi kwezilaleli ezisencane. lungisa kahle i-Reels feed kuze kube yilapho ihambisana nesikhathi samanje somsebenzisi kanye nezinto azithandayo. Kubhekwa futhi njengendlela yokugcina labo abafuna okuhlangenwe nakho okwenziwe ngokwezifiso nokuguquguqukayo uma kuqhathaniswa nezinye izinhlelo zokusebenza zevidiyo ezimfushane.
Ukutholakala ngesifunda kanye nesimo saseYurophu
Okwamanje, umsebenzi we ukwenza ngokwezifiso okuningiliziwe kwe-algorithm yama-Reels Ikhishwa e-United States futhi ngesiNgisi kuphela. I-Meta iqinisekisile ukuthi lokhu kuwukuqala kokwethulwa, kanti kuzokwethulwa emhlabeni wonke kamuva, yize kungekho zinsuku ezithile ezinikeziwe ngeSpain noma amanye amazwe aseYurophu.
Imithombo yezimboni ikhomba lokho imithetho eqinile yobumfihlo kanye nokuvikelwa kwedatha e-European Union Lokhu kubangele ukuthi izici eziningi ezisekelwe ku-AI zifike sekwephuzile noma zinemikhawulo emakethe ye-EU. I-Meta sekudingeke ukuthi iguqule ezinye izinsizakalo ukuze zihambisane nemithetho yaseYurophu, okungenzeka ukuthi ichaza isixwayiso esiphathelene nokusebenza kwala mathuluzi esifundeni.
Uma umbukiso ufika eSpain, kulindeleke ukuthi wenze kanjalo ngokusekelwa kolimi kanye nezinga elikhulu lokuthobela imithethoLokhu kungabandakanya izexwayiso ezinemininingwane eminingi, izilawuli ezengeziwe, noma izilungiselelo ezithile zobumfihlo ezivumela umsebenzisi ukuthi anqume ukuthi ufuna i-AI ihlaziye ukuziphatha kwakhe ngezinga elingakanani ukuze kuthuthukiswe izincomo.
Noma kunjalo, isiqondiso sicacile: I-Instagram ifuna uhlelo lokuncoma olulungisekayo noluqondakala kalula kuzo zonke izimakethe. Nakuba ukuqaliswa kuzokwenziwa ngezigaba, inkampani ikwenze kwacaca ukuthi ukwenza ngokwezifiso ngeke kuhlale kuyisilingo esizimele ezweni elilodwa, kodwa kuzoba yingxenye yokuvela kwepulatifomu iyonke.
Kubasebenzisi baseYurophu, ikakhulukazi labo abasebenzisa ama-Reel amaningi, ukufika kwalezi zinketho kungasho ukuthi ushintsho oluphawulekayo endleleni isikhathi esiphathwa ngayo ngaphakathi kohlelo lokusebenzaUkukwazi ukunquma ukuthi yiziphi izihloko ezingenayo nokuthi yiziphi eziphumayo ngaphandle kokulwa ne-algorithm ngokusebenzisa amaphutha, kwabaningi, kuzomele intuthuko ebonakalayo kokuhlangenwe nakho kwansuku zonke.
Isandiso ku-Threads nakwezinye izindawo ze-Meta ecosystem
Isu le-Meta alikhawulelwe kuma-Instagram Reels noma Ama-Facebook ReelsLe nkampani isivele ihlola izici ezifanayo ku Izingxoxo, inethiwekhi yabo yokuxhumana nabantuKulesi simo, ukwenza ngokwezifiso okuphakelayo kufezwa ngomyalo othi "Dear Algo", okuvumela ukuthi ucele ukubona okuqukethwe okuningi noma okuncane ngezihloko ezithile, njengemfashini, i-basketball, noma ubuchwepheshe.
Le ndlela ihambisana nomgomo jikelele we-Meta wokuthi hlanganisa i-logic yokwenza kube ngokwakho kuzo zonke izinkundla zayo ezahlukeneKuma-Reels kanye nama-Threads, umqondo uwukuthi umsebenzisi usetha iziqondiso ezijwayelekile zalokho afuna ukukusebenzisa, kuyilapho i-AI ilungisa imininingwane ngemuva.
Ngaphakathi kwe-Instagram, inkampani nayo yethule ithuba lokwabelana ngezinto ozithandayo Njengenothi eliseceleni, ekhasini lezilungiselelo ze-algorithm, kuvela isithonjana esincane esishicilela lokho "okuthakazelisayo" kuwe bese sikubonisa koxhumana nabo, isici esenzelwe ukuqhathanisa okuthandwa futhi, ngeshwa, sikhuthaze ingxoxo ngaphakathi kohlelo lokusebenza.
Ngaphezu kwalokho, ipulatifomu iyaqhubeka nokuzama ithebhu yabangani ku-Reels, lapho ungabona khona Yimaphi amavidiyo oxhumana nabo abawabukelayo?Kanye nezinketho ezintsha zokwenza kube ngokwakho, lokhu kusetha uhlelo lapho izincomo zingasekelwe kuphela ekuziphatheni komuntu ngamunye, kodwa futhi nasekuxhumaneni nabantu.
Esikhathini esimaphakathi, i-Meta iphakamise ukuthi Lawa mathuluzi okulawula nokucaca azokwelulwa ezindaweni eziningi zezinhlelo zawo zokusebenzaInhloso iwukuba umsebenzisi ayeke ukubona i-algorithm njengento engaguquki bese eqala ukuyibona njengento engashintshwa, ilungiswe, futhi, ngandlela-thile, ixoxiswane ngokuvumelana nezintshisekelo zakhe ezishintshayo.
Ngazo zonke lezi zinguquko, ulwazi lokusebenzisa i-Instagram lungagcina luhluke kakhulu kulokho olwaluyikho eminyakeni embalwa edlule: Ukuthembela okuncane emfihlakalweni ye-algorithm kanye nesisindo esengeziwe esinikezwa izinqumo ezicacile zomsebenzisi, yize njalo nge-AI isebenza ngemuva ukugcwalisa izikhala nokuphakamisa izihloko ezintsha.
Konke kusikisela ukuthi, njengoba lesi sici sisakazekela emazweni amaningi, izilimi, kanye nezingxenye zohlelo lokusebenza, abasebenzisi eSpain naseYurophu bazokwazi ukujabulela ulwazi lwe-Reels olucwengekile kakhulu, lapho izintshisekelo zomuntu siqu kanye nekhono lokushintsha inkambo nganoma yisiphi isikhathi kuthatha indawo ephambili. isikhungo sesipiliyoni.